TikTok is an entertainment-based social network but has also enabled users to make money from their content. Hence, it can be an effective platform to reach your freelance goals.

The question is, “How many followers do I need for TikTok to pay me?”

One could say 10,000 followers, yet the answer revolves around TikTok’s program standard. The real secret lies in engagement and how strategically you use the tools the platform provides.

Today, we’ll explain how monetization on TikTok works and share practical advice for maximizing your earnings. Read on and learn more.

How Many Followers Must I Have to Monetize on TikTok?

How Many Followers Do I Need So TikTok Pays Me?

The minimum threshold for TikTok to start paying is 10,000 followers. But this is just a requirement for joining the Creator's Fund that the platform offers to reward users.

How much does TikTok pay for 10,000 followers?
Truthfully, they won’t pay you merely for reaching those 10,000 followers. Earnings depend more on factors such as the number of video views and interactions (comments, likes, and shares).

As a freelancer, the key is to build an active, engaged community that supports your content—especially if you plan to seek brand partnerships, promotions, or product sales.

So the 10,000 followers mark is a reference point for joining the Creators Fund. Although it’s important, content quality and your audience’s engagement level are also vital for earning money.

Monetization on TikTok: How It Works

TikTok doesn’t pay you for your videos outright but rather provides you with the necessary tools to monetize them. It gives content creators various ways or mechanisms:

TikTok Creator Fund

This is TikTok’s main initiative to support its creators, based on video views and engagement. However, you must meet certain requirements to join:

• Being 18 or older

• Residing in the United States, France, Germany, the UK, Spain, or Italy

• Having at least 10,000 followers

• Getting 100,000 views in the last 30 days

Though the Creators Fund has gradually opened in Latin America, you still can’t fully monetize. For now, the same requirements apply, so if you meet them, you can join and wait for the platform to start paying. But there are more ways to generate money from your TikTok account—read the next options.

User-Generated Content (UGC)

Authentic, high-quality content can catch the eye of brands interested in collaborations. So if you can show authenticity and form a connection with your audience, you could sign lucrative deals.

It’s a great chance to stand out—especially for freelancers working on social networks.

Donations on TikTok Live

With more than 1,000 followers, you can enable TikTok Live streaming. During these broadcasts, followers can send “virtual gifts,” which you can convert to real money.

This is perfect for freelancers offering dynamic content, for instance, tutorials or real-time demonstrations.

Affiliate Programs

Another approach is promoting products or services through affiliate marketing. You’d just place links in your videos to earn commissions on sales made via those links.

It’s a common strategy among those who do reviews or recommendations of products.

TikTok provides multiple monetization methods adaptable to different styles and audiences.

How to Get More TikTok Followers: Practical Tips

Want to turn your TikTok account into a money-making channel? Begin by working on increasing your follower count and maximizing the impact of your videos.

Check out some practical tips for getting more followers on TikTok:

Aim for Quality Content

Standing out means creating extremely attractive, creative, and relevant videos. Good editing and a clear message are also essential for engaging new followers.

Maintain a Posting Routine

Social media audiences remain interested when creators post consistently. That is, publishing regularly is key if you want your TikTok follower count to grow.

A well-planned posting schedule helps you build anticipation among your audience.

Use Hashtags

Popular, relevant hashtags let you boost the visibility of your videos. Don’t hesitate to use them so you can reach a broader audience that’s interested in topics related to your content.

Modernize Your Content

Using special effects, filters, and trending music can make your videos more dynamic and appealing. That way, you’re more likely to have your posts shared.

Engage with Your Community

If you want a loyal community that shares your content and recommends your profile, you must tend to it. This means you have to talk with them, participate in popular trends, and, above all, answer comments.

In doing so, they won’t just be loyal to you and your content, but they’ll also bring new people along.

Produce Short, Clear Videos

On TikTok, short, to-the-point videos are typically more effective in attracting views, since a quick, straightforward message keeps the viewer’s attention. That’s precisely what you need.

Follow Viral Trends

Capitalize on current events and trends to produce videos that captivate users searching for those topics. This implies staying updated so you don’t miss growth opportunities.

By following these strategies, you’ll see your follower count rise and turn your TikTok presence into a powerful way to earn an income.

How to Make Money on TikTok Without Being an Influencer

It’s true that TikTok is one of the most popular platforms for influencers, but its adaptability lets you make money without having a huge follower count.

Below are some practical strategies:

1. Sell Your Products/Services

Use TikTok’s live streams to promote your freelance services/products.

TikTok Live is a direct way to engage with your audience—ideal for bonding with your community and improving results, even if you don’t work specifically on digital marketing.

2. Become a Content Curator

Share interesting, relevant content about a specific topic—be it trending news or practical advice.

By collecting, organizing, and publishing high-value info, you can attract a loyal audience and become a reference in your niche. That can translate into income via gifts, brand partnerships, affiliate marketing, and collaborations with other creators.

3. Get Paid by Sponsors

Sponsorship is ideal if you want to promote your freelance services/products through partnerships, so long as they align with your audience.

TikTok Creator Marketplace simplifies these relationships by providing performance data and managing collaborations. Even with a moderate follower base, you can grab brands’ attention or look for them proactively.

4. Work with Influencers

One of the most effective ways to earn on TikTok is through influencer marketing.

Partnering on campaigns with an influencer who posts related content can boost your recognition as a freelancer and potentially increase your earnings. 

According to some statistics, these collaborations can raise a brand’s ad visibility by up to 193%.

Finally, note that TikTok supports both pesos and USD for payments, though the amounts differ by region.

If you want a simpler method, we recommend the digital dollar account from DolarApp as another option for receiving your TikTok income. Just configure it in your payment info. Once you receive your money, you can convert it to pesos at a good exchange rate.

Frequently Asked Questions

How much does TikTok pay per views?

TikTok pays around $0.02–$0.04 for every 1,000 views on a video through the Creator's Fund. So earnings for 1 million views would be about $20–$40, depending on engagement and reach.

How much does TikTok pay for 1 million followers?

TikTok doesn’t pay for followers, but with 1 million followers you can monetize in multiple ways, such as collaborations, product sales, or affiliate programs, as long as your audience engagement is sufficient.

How much does TikTok pay per likes?

TikTok doesn’t pay based on the number of likes on a video, but likes boost engagement. This results in higher visibility and more monetization opportunities.